Agile Marketing and Sales Enablement – Racing against Greyhounds!

Executive Breakfast April 11th 2019

Establishment | Sydney, Australia

In our hyper-connected world, effectively engaging with the modern B2B buyer is a real challenge.

To succeed, marketing teams must continue to adapt, become more nimble, and look to leverage innovative business solutions wherever possible.

87% of Agile CMOs have found their teams to be more productive following the transition to Agile marketing
Create better alignment between Marketing and Sales - work as a cohesive team to achieve better overall results, quicker
Reach the right people – collaborative teams and proactive strategies target the right customers with the right message at the right time.
Executing at the right time – by shortening the cycle and prioritizing campaigns and efforts, marketers can respond much faster to customer needs.
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EVENT SPEAKER

Adele Bernard, B. Bus
APAC Marketing Director, PlanGrid

Adele Bernard is the APAC Marketing Director at PlanGrid an Autodesk company, and is based in Australia.
Adele joins PlanGrid with experience gained from global High Tech Cloud organisations including SuccessFactors, (an SAP company), Demandware (a Salesforce Company), Microsoft, IBM and Websense, where she was responsible for growing and managing the company’s market share in Australia, Asia and Japan.
Bernard is an industry veteran, with experience in technology marketing leadership combined with a focus on Enterprise Marketing. She holds a degree in Marketing from the University of Technology, Australia.
An active speaker, Bernard regularly presents to Senior Executives and at Conferences.

WHERE & WHEN

Establishment hotel – Set in a converted warehouse in the city centre, this contemporary hotel sits among trendy bars and restaurants. It’s 1.3 km from Sydney Opera House and 1.6 km from Sydney Harbour Bridge.

Address: 252 George St, Sydney NSW 2000, Australia

Thursday, 11th April 2019 | 8:00AM – 10:30AM

EVENT HOST

Since 2007 Vinco has been offering technology companies and solution providers unparalleled business development and sales opportunities on a global scale by being able to guarantee meetings and introductions to their most sought-after prospects.
Our senior executives have 60 years of combined experience of working around the world and developing key relationships that help us provide the expertise to deliver genuine results to all our partners.

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EXECUTIVE BREAKFAST

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